About
Silvertrac Software is a mobile and web-based security accountability app developed by security professionals, for security professionals.
When we first started working with Silvertrac they depended heavily on outbound marketing efforts to bring in leads. Those strategies began to prove less and less successful for them in the 6 to 12 months prior to coming with Inturact. Silvertrac was up against competitors with bigger budgets to spend on paid advertisement and they needed a creative, effective marketing strategy to utilize inbound marketing to differentiate themselves from their competition without the expensive digital ads. Their website was in need of a re-design, they needed a new digital marketing strategy and actionable, measurable steps to get them to their growth goals.
